WELCOME TO CONTENT STUDIO.
WE PROVIDE COMPELLING COPY SOLUTIONS TO HELP DIFFERENTIATE YOUR BRAND AND DRIVE IT FORWARD.
We're a Seoul-based strategic copywriting and content marketing team that provides cross-cultural insight for companies across all media platforms to help leverage their global reach.
With over fifteen years of experience in the Korean market, and a growing roster of clients that includes Samsung, LG, Hanwha, and Hyundai Motors, you could say we know a thing or two about creating compelling content that defines and differentiates industry-leading brands.
From conception to execution, our creative insight helps build trust and drive conversions for your website, email campaigns, social media channels and paid distribution.ENGAGING, RESULTS-DRIVEN CONTENT FOR EVERY INDUSTRY
Copywriting
Clear and consistent messaging commands attention and drives audience engagement. From blogging, PR, web copy and copywriting for your social media channels, we work closely together with you to differentiate and amplify your brand voice.
Brand Strategy
We analyse your KPIs, research your target audience and fine-tune your brand voice to create a winning multi-channel strategy. Need to stand out from the noise? We’ll craft memorable messaging for you that will define and drive your business forward.
Social Media Marketing
We specialize in social media marketing including Twitter, Facebook, Instagram, Linkedin and YouTube. Our team will help develop your digital marketing strategy and execute targeted campaigns to leverage your online reach and reputation.
THE COMPANY WE KEEP
RECENT PROJECTS WE'RE PROUD OF
We collaborated with Innocean Worldwide on several global campaigns for the new IONIQ 5, Hyundai Motor's flagship EV. We helped with website copywriting and video script development for a number of teaser spots that were shown ahead of its upcoming debut.
Samsung selected us to help with their global site, where we spent five consecutive years creating compelling and persuasive copy for a wide range of key products, including Galaxy flagship and mid-range smartphones, AI-powered home appliances, wearables, and TVs.
We had the good fortune of working alongside Genesis (Hyundai's luxury arm) for three years, helping it grow into the industry powerhouse it is today. Our mission was to research, refresh, and refine its content marketing strategy across all brand touchpoints. We created engaging website copy, social media posts, brochures, taglines, and sales kits for both regional and international offices.
Cheil Worldwide asked us to help them throughout the content development process for the global Galaxy 20-8K QLED campaign. We created copywriting for both digital and print to help position Samsung as a global leader in the industry.
Now a Fortune 500 company and one of the largest photovoltaic manufacturers in the world, Hanwha’s Q Cells division hired us to create B2B website copywriting and marketing collateral to generate brand awareness as they were a relative newcomer to an already thriving industry.
The Seoul Tourism Organization selected us for two consecutive years to research and write a series of travel features as part of their global campaign to help promote Korea's thriving capital city. The pieces showcased some of the finest culinary establishments and upscale attractions Seoul has to offer.
Samsung's digital appliances division selected us to help launch its global editorial campaign. We wrote a series of twelve articles highlighting how AI-powered technology can make a meaningful difference in people's lives.
SEE FOR YOURSELF WHAT OUR CLIENTS HAVE TO SAY
"I had the pleasure of working with Content Studio for our Samsung global campaign. I remain impressed with their team's driven work ethic and ability to work creatively under pressure at all times."
Jennifer Hyun, Project Manager
Samsung Electronics
“Working with Content Studio proved to be a very productive experience. Projects were always on target and delivered on time to ensure our promotional needs were successfully executed.”
Jinny Kim, Marketing DirectorHyatt Regency Jeju
"Content Studio's copy helped engage consumers at every touchpoint, and even optimized traffic performance by seamlessly adapting SEO keywords to the global Samsung website. Their work truly helped us elevate the reach and the brand altogether."
TJ Kim, Senior Account ManagerCheil Worldwide
"Content Studio was able to deliver engaging content in a timely manner throughout the course of our seven-month global tourism campaign with Travel+Leisure magazine. We were able to successfully promote Seoul to SE Asian audiences and witnessed an increase in visitors as a result.”
Dayoong Kim, DirectorSeoul Tourism Organization
"Content Studio는 단편적으로 카피를 작업하지 않고, 브랜드의 정체성에 기반, 논리적이면서 개연성 있는 카피로 긴 시간 동안 다양한 플랫폼 특성에 맞춰 카피를 전달해 주었습니다. 또한 글로벌 소비자 대상으로 브랜드에서 추구하는 보이스를 잡는데 많은 도움을 주었습니다. GBC Media는 급박하고 많은 업무량에도 불구하고 빠른 시간 내 좋은 결과물을 전달해주는 아주 좋은 파트너이며."
Jisue Choi, Communications ManagerHyundai Motor Company
"Content Studio always had a firm grasp of the subject matter at hand and were able to translate our key messages into great copy in line with our campaign requirements.. They have been a pleasure to work with."
Allison Lurker Rickert, Associate Director
Forbes
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